Having a presence on the web is not enough. Your customers and potential visitors have to be able to find you online. We design websites with usability in mind, and provide custom search engine optimization services for our clients who want to increase their search engine rankings.
We work with you to make your website content relevant, fresh, and search engine friendly which can increase your search engine rankings. This proves to be the most time proven way to make sure that your site stays in the top of the search engine rankings for the long-term.
Here is a sample of some of our clients search results. (as of 05/2008)
| Search Engine | Position | Search Results (by keywords) | Client |
|---|---|---|---|
| #1 | Michigan Off-lease Computers | www.corporateoff-leasecomputers.com | |
| Yahoo | #3 | Off-lease Computers | www.corporateoff-leasecomputers.com |
| MSN | #3 | Off-lease Computers | www.corporateoff-leasecomputers.com |
| #1 | Southeast Michigan Kitchens | www.acornkitchen.com | |
| #1 | Michigan Kitchens Baths | www.acornkitchen.com | |
| #1 | Michigan Trailer Hitches | www.HitchHouseUSA.com | |
| #6 | Southeast Michigan Car Repair | www.HitchHouseUSA.com | |
| MSN | #7 | Michigan Car Repair | www.HitchHouseUSA.com |
SEO Services
Keyword Analysis - Don't throw your money away optimizing on the wrong keywords. NJE Design uses advanced tools to research high-traffic phrases for your site. We can tell you how many times a phrase is used and evaluate how difficult it will be to achieve high rankings.
Web Page Optimization - NJE Design will structure your page to be search engine friendly. Since we are a web development company first, we can strike a balance between search engine page optimization and human friendly content. Search engines use META tag information when building their indexes. Descriptive and keyword-rich Title, Description and Keyword META tags will be used on every page.
Link Building - Most search engines look at how many other relevant websites are linking to your site to determine how important your site is. Gathering those links, called link building, can be a difficult task. NJE Design can analyze your links and your competitor's links and develop strategies to increase relevant links and ranking.
Content Management - One of the most important aspects of search engine optimization is content management. The more you can provide on your website that is content-rich and relevant the better your site will be. Your website should include up to date information about your services, industry or products. Continual updates should be a part of your website maintenance process. Areas that can provide strong content to your site are industry related news, customer testimonials, articles, online newsletters and text that shows you as an authority in your field.
Search Engine Submission - Most search engines including Google will normally pick up your website through the natural index updates that occur on a regular basis. NJE Design can submit your website to the major search engines.
Paid Inclusion - Paid inclusion is a search engine marketing model in which Web site owners pay a search engine company to guarantee their sites will show up in search results, or directory results. In addition to guaranteeing that a client's Web site will be indexed, paid inclusion may ensure that the search engine's crawler software visits the client's site more frequently, and may also give clients the option to submit information about their pages more often. We can submit your site to the online directories listed below, some of which are fee based.
We will provide search engine optimization services only if we think we can increase your rankings. The SEO services we provide are primarily to increase your natural or organic search results. For very competitive markets, you may need other strategies to increase your search results. For example, if you are selling online and targeting National audiences and are competing with an online company like www.Amazon.com you will need several marketing/advertising plans. These may include advertising on other media, on multiple search engines, using Google AdWords (pay per click campaigns), banner ads, blogs, and press releases.
Here are links to more extensive reading and information on Website Optimization, Search Engine Optimization and Internet Marketing.
- Google - Webmaster tips and tools
- Yahoo - Tips
- MSN - Guidelines for successful indexing
- Bruce Clay, Inc - Internet Consultants
- SEO - Defined by wikipedia
Contact us today or request a quote and we can help you get your business the web exposure it needs.
